Christian Dero Founder and CEO
I am Christian Dero, a nature photographer and artist who has found a unique way to merge my love for the natural world with modern graphic art techniques to create wearable art. My journey has taken me through the realms of the tech and marketing industries, specifically focusing on e-commerce and online sales. However, my true passion has always been about clothing and running my design business with my family.
From a young age, I was captivated by the beauty of nature and had a deep appreciation for art. Growing up in a family that valued creativity and the outdoors, I spent countless hours exploring landscapes and capturing their essence through my camera lens. This early fascination with nature photography set the foundation for my future endeavors.
My approach to fashion is driven by the belief that clothing can be more than just fabric; it can be a canvas for art and a medium for expressing the wonders of nature. The process involves capturing breathtaking natural scenes and then using modern graphic techniques to design wearable pieces that are both fashionable and meaningful.
In addition to my artistic pursuits, I am deeply committed to sustainability and ethical practices in my business. I ensure that my materials are eco-friendly and that my production methods are environmentally responsible. This dedication to preserving the natural world is a core value that guides my work.
My journey as a nature photographer and artist continues to evolve. Each day, I am inspired by the endless beauty of nature and the endless possibilities of art, and I am grateful to share this passion with others through my wearable art.
It is my hope that through my work, others will be inspired to appreciate and protect the natural world around us.